L'Héritage — Maison Godefroi x Auto Devenzo

For the L'Héritage benefit gala, I led the visual direction behind the event's key visuals and social content, in collaboration with Maison Godefroi and Auto Devenzo.

The brief: translate the dialogue between haute couture and prestige automobiles into a single visual language, two worlds bound by the same obsession with detail. Each look was staged alongside a collector car, in studio and on location, grounding Godefroi's wardrobe (leather, velvet, noble materials) in a timeless, understated European aesthetic.

Art direction, casting, lighting, retouching, and web/social-ready delivery, all shot to support the campaign announcing the evening, held in support of the Montreal Children's Hospital Foundation.